Wydawnictwo O'Reilly Media - ebooki
Tytuły książek wydawnictwa: O'Reilly Media
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Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction.This book shows you how to validate your initial idea, find the right customers, decide what to build, how to mone-
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(83,40 zł najniższa cena z 30 dni)
118.15 zł
139.00 zł(-15%) -
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We're building more products today than ever before, but most of them fail--not because we can't complete what we want to build but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That's the promise of Running Lean.In this in
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(83,40 zł najniższa cena z 30 dni)
118.15 zł
139.00 zł(-15%) -
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How can startups successfully scale customer acquisition and revenue growth with a Lean team? Out-of-the-box acquisition solutions from Facebook, Google, and others provide a good start, but the companies that can tailor those solutions to meet their specific needs, objectives, and goals will come out winners. But that hasn’t been an easy tas
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(95,40 zł najniższa cena z 30 dni)
135.15 zł
159.00 zł(-15%) -
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Every day, thousands of passionate developers come up with new startup ideas but lack the branding know-how to make them thrive. If you count yourself among them, Lean Branding is here to help.This practical toolkit helps you build your own robust, dynamic brands that generate conversion. You’ll find over 100 DIY branding tactics and inspirin
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(83,40 zł najniższa cena z 30 dni)
118.15 zł
139.00 zł(-15%) -
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Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates t
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(50,99 zł najniższa cena z 30 dni)
72.24 zł
84.99 zł(-15%) -
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p>Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they̵
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(59,94 zł najniższa cena z 30 dni)
84.92 zł
99.90 zł(-15%) -
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To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.In this book, Melissa Perri explains
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(71,40 zł najniższa cena z 30 dni)
101.15 zł
119.00 zł(-15%) -
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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants.With a combination of open-ended interviewing and fast and flexible research t
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(47,94 zł najniższa cena z 30 dni)
67.92 zł
79.90 zł(-15%) -
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Despite the wide acceptance of Lean approaches and customer-development strategies, many product teams still have difficulty putting these principles into meaningful action. That’s where The Customer-Driven Playbook comes in. This practical guide provides a complete end-to-end process that will help you understand customers, identify their pr
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(101,40 zł najniższa cena z 30 dni)
143.65 zł
169.00 zł(-15%) -
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In today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why
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(71,40 zł najniższa cena z 30 dni)
101.15 zł
119.00 zł(-15%) -
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Leading a fast-growing team is a uniquely challenging experience. Startups with a hot product often double or triple in size quickly—a recipe for chaos if company leaders aren’t prepared for the pitfalls of hyper-growth. If you’re leading a startup or a new team between 10 and 150 people, this guide provides a practical approach t
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(71,40 zł najniższa cena z 30 dni)
101.15 zł
119.00 zł(-15%) -
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The venture capital world is often intimidating and hard to navigate, even for the most seasoned entrepreneurs. But it doesn’t have to be. Entrepreneurs who run effective fundraising processes don’t do it by accident. With this book, you’ll learn what it takes to successfully raise a round of funding for your company.Author Kather
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ebook
(59,94 zł najniższa cena z 30 dni)
84.92 zł
99.90 zł(-15%) -
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This book is the "Hello, World" tutorial for building products, technologies, and teams in a startup environment. It's based on the experiences of the author, Yevgeniy (Jim) Brikman, as well as interviews with programmers from some of the most successful startups of the last decade, including Google, Facebook, LinkedIn, Twitter, GitHub, Stripe, Ins
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ebook
(83,40 zł najniższa cena z 30 dni)
118.15 zł
139.00 zł(-15%) -
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Product development is the magic that turns circuitry, software, and materials into a product, but moving efficiently from concept to manufactured product is a complex process with many potential pitfalls. This practical guide pulls back the curtain to reveal what happens—or should happen—when you take a product from prototype to prod
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(71,40 zł najniższa cena z 30 dni)
101.15 zł
119.00 zł(-15%) -
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Thanks to the decreasing cost of prototyping, it's more feasible for professional makers and first-time entrepreneurs to launch a hardware startup. But exactly how do you go about it? This book provides the roadmap and best practices you need for turning a product idea into a full-fledged business. Written by three experts from the field,
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(71,40 zł najniższa cena z 30 dni)
101.15 zł
119.00 zł(-15%) -
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Software is more important than ever today and yet its commercial value is steadily declining. Microsoft, for instance, has seen its gross margins decrease for a decade, while startups and corporations alike are distributing free software that would have been worth millions a few years ago.Welcome to the software paradox. In this O’Reilly rep
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(26,94 zł najniższa cena z 30 dni)
38.17 zł
44.90 zł(-15%) -
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What avoidable problem destroys more young startups than any other?Why is it a mistake to ask for introductions to investors?When do you play the CEO card?Should you sell out?Author and four-time founder/CEO Dan Shapiro tells the stories of dozens of startups whose companies lived and died by the advice in these pages. From inception to destruction
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ebook
(59,94 zł najniższa cena z 30 dni)
84.92 zł
99.90 zł(-15%) -
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Every day, thousands of passionate developers come up with new startup ideas but lack the branding know-how to make them thrive. If you count yourself among them, Lean Branding is here to help.This practical toolkit helps you build your own robust, dynamic brands that generate conversion. You’ll find over 100 DIY branding tactics and inspirin
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ebook
(59,94 zł najniższa cena z 30 dni)
84.92 zł
99.90 zł(-15%) -
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If you want salient advice about your startup, you’ve hit the jackpot with this book. Harvard Business School Professor Tom Eisenmann annually compiles the best posts from many blogs on technology startup management, primarily for the benefit of his students. This book makes his latest collection available to the broader entrepreneur communit
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(29,94 zł najniższa cena z 30 dni)
42.42 zł
49.90 zł(-15%) -
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Organize a Civic Apps Competition (CAC) in your city. This practical guide provides best practices for each phase of the process, based largely on the authors’ firsthand experience planning and managing Apps for Metro Chicago (A4MC). You’ll learn everything from setting goals and creating a budget to running the competition and measurin
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(20,94 zł najniższa cena z 30 dni)
29.67 zł
34.90 zł(-15%) -
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Open source is not only a catalyst for small business growth, but also a driver of future success for many startups today. Bringing together Bluehost anonymized customer data and trends with O’Reilly Media’s job market data, along with other sources of trend data, this report captures the current state of open source as it relates to sm
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So you're thinking of creating an open source community around your code? Here are some things you ought to know before you make your plans too firm.Community Types: There is no single "open source community." Rather, there are many groups of people gathered around many free software commons. Those gatherings are themselves of several different typ
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The Best of TOC New York 2012The acceleration of change and innovation in the publishing industry today is dizzying, and the pace can be overwhelming. At O’Reilly’s TOC New York Conference in February 2012, practitioners and executives from the publishing and tech industries joined together to navigate the ongoing transformation. With t
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How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a g
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ebook
(56,99 zł najniższa cena z 30 dni)
80.73 zł
94.99 zł(-15%) -
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In this new paperback edition of the classic bestseller, you'll be taken on a hilarious, fast-paced ride through the history of ideas. Author Scott Berkun will show you how to transcend the false stories that many business experts, scientists, and much of pop culture foolishly use to guide their thinking about how ideas change the world. With
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ebook
(50,99 zł najniższa cena z 30 dni)
72.24 zł
84.99 zł(-15%) -
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How do we know if a hot new technology will succeed or fail? Most of us, even experts, get it wrong all the time. We depend more than we realize on wishful thinking and romanticized ideas of history. In the new paperback edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in The New York Times
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ebook
(29,94 zł najniższa cena z 30 dni)
42.42 zł
49.90 zł(-15%) -
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"The computer world is like an intellectual Wild West, in which you can shoot anyone you wish with your ideas, if you're willing to risk the consequences. " --from Hackers & Painters: Big Ideas from the Computer Age, by Paul GrahamWe are living in the computer age, in a world increasingly designed and engineered by computer programmers and soft
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ebook
(38,99 zł najniższa cena z 30 dni)
55.24 zł
64.99 zł(-15%) -
